Title: Community Engagement & Development: Real Impact through Innovation
Duration: 72 Hours (30 hrs Lab + 42 hrs Field)
Eligibility:
- High School students (Grades 11–12) interested in business, social entrepreneurship, or innovation
- UG students (BBA, B.Com, BA in Social Sciences, Public Policy, Marketing, etc.)
Objectives:
- Understand business strategies and community engagement models
- Design and implement a community-focused campaign/project
- Build project management, research, communication, and data analysis skills
- Present a final impact report and receive certification + letter of recommendation
Timeline & Structure:
| Phase | Hours | Mode | Focus |
|---|---|---|---|
| Week 1 – Discovery & Planning | 10 hrs | Lab | Orientation, case studies, SDG alignment, stakeholder mapping, team roles |
| Week 2 – Strategy & Proposal | 10 hrs | Lab | Design Thinking workshop, business canvas model, budgeting, action plan |
| Week 3 – Pre-Execution Prep | 10 hrs | Lab | Communication material, outreach strategy, field logistics, mock pitch |
| Week 4 – Field Execution I | 14 hrs | Field | Launch campaign/project in community (sessions/events/partnerships) |
| Week 5 – Field Execution II | 14 hrs | Field | Data collection, user interviews, volunteer engagement, feedback loop |
| Week 6 – Field Execution III | 14 hrs | Field | Mid-course corrections, visibility efforts, building sustained ecosystem |
| Week 7 – Impact Analysis & Final Presentation | 10 hrs | Lab | Report writing, data insights, presentation & evaluation |
Milestones & Deliverables:
| Week | Milestone | Deliverables |
|---|---|---|
| 1 | Problem Discovery & Community Need Identification | Community Audit Report, Stakeholder Map |
| 2 | Strategy Drafting | Community Engagement Plan (with budget & KPIs) |
| 3 | Outreach Preparation | Posters, Social Media Plan, Emailers, Contact List |
| 4 | Pilot Launch | Photo & video documentation, participation reports |
| 5 | Scaling the Intervention | Engagement metrics, Community interviews |
| 6 | Sustain the Program | Sustainability plan, resource list, follow-up calendar |
| 7 | Final Impact Presentation | Slide deck, Executive Summary, Impact Report |
Key Learning Components:
- SDG-driven Community Engagement
- Business Communication & Storytelling
- Data Collection and Reporting
- Campaign Design & Digital Outreach
- Budgeting, Team Roles, Execution Models
- Pitching & Stakeholder Presentation
Recognition:
- Internship Certificate
- Letter of Recommendation (for top performers)
- Feature on Lab of Future’s social platforms
- Opportunity to publish in LOF Student Journal or participate in Interns' Impact Forum